New Mode Oman Digital Marketing Project
New Mode Oman Project

New Mode Oman – Digital Presence, Branding & Performance Marketing
New Mode Oman is one of the emerging leaders in interior design and microcement solutions in the Sultanate of Oman. Their focus on modern aesthetics, craftsmanship, and innovative surface technologies makes them a fast-growing brand in the GCC market.
To support their growth and build a strong digital identity, EMAR Marketing executed a full 360-degree digital transformation project covering website design, SEO, social media, Google platforms, and performance marketing.
1. Website Design & Development
We created a fully responsive Website, bilingual, and visually appealing website showcasing New Mode Oman services, microcement products, and project portfolio.
Key features included:
- Modern UI/UX with a luxury interior-design style
- High-speed performance optimized on Google PageSpeed & GTMetrix
- SEO-friendly structure with schema, clear navigation, and optimized URLs
- Professional galleries for interior design and microcement applications
- Lead-generation forms and CTAs to convert visitors into clients
2. Social Media Marketing
To increase brand visibility and build a premium online presence, we designed and executed a full social media marketing plan:
- Instagram, TikTok, and Facebook content creation
- Monthly content calendars with professional visuals
- Microcement and interior design reel production
- Paid advertising campaigns for brand awareness
- Engaging stories and customer-facing creatives
- Design templates for long-term brand consistency
This strategy helped New Mode Oman reach thousands of potential customers—including interior designers, contractors, architects, and homeowners.

3. Search Engine Marketing (SEM)
We executed targeted paid campaigns across Google to capture high-intent leads:
- Google Search Campaigns targeting “microcement Oman,” “interior design Oman,” and related keywords
- Display campaigns for brand awareness
- A/B testing of landing pages
- Bid optimization for higher ROI
- Performance reporting and continuous campaign improvement
4. Content Marketing
To position New Mode Oman as a trusted authority in the interior design industry, we built a strong content strategy:
- Website content optimized for SEO and readability
- Blog articles on interior design trends and microcement usage
- Case studies showcasing completed projects
- LinkedIn-friendly content for corporate visibility
This boosted organic traffic and improved search rankings across relevant keywords.

5. Graphic Design for Website & Social Media
Our design team produced a complete creative package:
- High-quality banners
- Brochure-style project visuals
- Product showcase graphics
- Reels, stories, and post templates
- Microcement before/after visuals with AI enhancements
Branding elements were unified across all platforms to ensure premium brand identity.
6. LinkedIn Marketing
To attract corporate clients, contractors, suppliers, and B2B partners:
- Company page optimization
- LinkedIn posting strategy
- Professional corporate visuals
- Engagement management with targeted industries
This strengthened New Mode Oman’s credibility in the B2B market.
7. Google Business Profile Optimization
We fully optimized the Google Business Profile to increase local visibility:
- Category optimization
- High-quality photos added
- Weekly posts
- Review strategy
- Keyword-rich business descriptions
This ensured higher visibility in Google Maps and local search results.

8. Google Analytics, Google Tag Manager & Google Search Console Setup
For complete performance tracking, we implemented:
- GA4 setup with conversion tracking
- Google Tag Manager configuration
- Event tracking for forms, clicks, and calls
- Search Console integration for indexing and SEO insights
- Monthly technical audits and performance reports
These tools allowed accurate measurement of digital performance.
9. Google Ads Management
We handled complete Google Ads management with continuous optimization:
- Keyword research
- Campaign setup and tracking
- Ad copy creation
- Conversion optimization
- Monthly reporting and performance analysis
This generated high-quality leads for interior design and microcement services.
Project Result
Through a unified digital transformation strategy, New Mode Oman achieved:
- Strong, premium online brand identity
- Increased website traffic & improved search visibility
- Higher engagement on social media platforms
- Consistent inbound leads from Google Search
- Enhanced credibility with professional visual content
- Better performance tracking and data-driven decision making